Advertising

Should paid ads film real service or staged shots?

Yes, real service, if the dish is seen as it goes out, and a staged shot only when service cannot stop and the dish still has to be recognisable. Do not pay for a set that is not your room.

Try one real pass and, if the dish is not seen, repeat that dish in a quiet moment.

In Madrid an ad table is staged and the person who books does not find that room.

The paid piece looks like service, and the destination is the booking.

Write to us. A quote with no commitment.

Join our ads community

Join a community of local ads focused on radius, creatives and real conversion to WhatsApp or the door. We share judgement so you don’t burn budget: what to test, what to cut and how to read results without theatre. No vanity metrics, no endless campaigns without review and no creatives that never push contact. Actionable ideas for businesses that need nearby customers—not pretty impressions.