Should you spend more on people who do not know you, or on people who already watched?

Yes, more on people who do not know you if the empty shift has no new guests. No, not for weeks on people who already watched the video: only a few days, and only if that piece exists and they did not book. Count whether this week’s bookings are regulars or new names. People who already eat there are chased and the neighbourhood that does not know you never sees the dish. The week’s split and the new bookings against the ones that repeat.