Photography

Should I photograph allergen panels on a pack?

Yes, when that text is on the pack label and the wholesaler has to read it. Do not make a separate photo of a loose sheet if the label already carries it and it reads on the back.

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Yes, when that text is on the pack label and the wholesaler has to read it. Do not make a separate photo of a loose sheet if the label already carries it and it reads on the back. Find the allergen block on the label and check that it fits on the back. In Madrid a loose sheet is photographed and the pack on the listing does not carry that information. The back of the pack comes out with the allergen block readable, with no loose sheet.

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Join a community built for businesses that need photos that sell the dish, the room and the service—not just pretty files. We share tips on light, shots and what each file is for on social, the menu or Google. Short ideas you can apply in the next session or with a phone. No studio theatre, no shoots nobody uses and no generic influencer advice. Real criteria so photography works in the day-to-day of the business.