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Photography

Is an atmosphere photo as important as the pack shot?

No, the file that sells is the pack with the label, not the shop atmosphere. A pretty background that covers the batch does not replace the front.

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Botequim

No, the file that sells is the pack with the label, not the shop atmosphere. A pretty background that covers the batch does not replace the front. See whether the name reads on the listing before you add a background. In Madrid the catalogue is a wood atmosphere and the pack cannot be identified. The front of the pack comes first, and the atmosphere only if it does not cover the label.