Advertising

How do you win back guests who have not come in months?

Someone who has not come in months gets one email, with a specific dish or night, not an endless welcome discount. Do not do it if you do not know the date of their last visit. Filter the list by a last visit older than ninety days. The miss is sending “we miss you” every fortnight to the same people, and they unsubscribe in a block. Carlota leaves a single win-back email, with an end date, and the list of who received it so it is not repeated the next month.

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Join our email community

Join an email community for businesses that want people back with offer, tone and a cadence that doesn’t annoy. We share ideas for subjects, rhythm and messages that get opened and used—not newsletter spam. No dead lists, no generic templates and no sending for the sake of sending. Clear tips to win customers back and fill tables or appointments without burning trust.