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Should you include mockups of the real venue?

Yes, the mark is approved on a photo of your door, your cup or your menu. It is not approved floating on a venue that is not yours.

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Tropicalista

Take a straight photo of the front and of the empty cup, with no filter. It looks right in the presentation and on the real glass the name falls into the reflection. The test placed on those photos, beside the file, before the sign is commissioned.