Social

How do you use a QR code in stories?

A QR code belongs in a story when the guest is already at the door or at the table, and it opens today's menu or this service's booking. Pasting it on the feed fails: nobody scans it from the sofa.

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A QR code belongs in a story when the guest is already at the door or at the table, and it opens today's menu or this service's booking. Pasting it on the feed fails: nobody scans it from the sofa. The code has to open today's menu or WhatsApp, and someone should test it on the floor phone before it is posted. The code opens last year's PDF, with prices the till no longer charges. The QR runs only in service stories, destination checked that morning, with a line that says what opens when you scan.

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