Advertising
How do you measure real bookings from the paid campaign?
The floor notes whether the booking came from the Instagram or Facebook ad, not from the reach. The figure in the dashboard is not real if nobody asked at the door. A note on each booking of the week: ad or not. In Madrid the report shows bookings and the book has not one with that origin. The book is left with the ad's tables, and the piece that does not appear is paused.
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