Advertising
Do you need someone inside the venue even if paid ads are outsourced?
Yes: someone on the shift who answers WhatsApp and says whether the dish in the ad can be served. Without that person the campaign promises what the floor does not keep. One name per shift, written down, before you switch on. In Madrid the ad runs and during service nobody looks at the phone. That person is left in place, and the ad is paused if the shift cannot answer.
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