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How do you meet the rules for food and alcohol ads?

The glass in the ad does not promise excess, and the door poster uses the same rule: the glass and the price, not the binge. Do not print a toast the network would not allow. If there is alcohol, this week's glass and nothing more, on both pieces. In Madrid a shots poster cannot become an ad and it gets forced through anyway. The piece that complies is left for the poster and for the ad, without the excess.

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