How do you combine Google and Meta without overlapping badly?

Google is used when people already search the venue or the dish, and Meta when a shift in the neighbourhood has to be filled. Both are not switched on with the same offer and the same radius the same day if the money does not stretch to repeating. See whether searches for your name already show on Google before opening another ad. The neighbour who already had you on the map is paid for twice. A note: which offer goes where, with the same cap split and not doubled.