When is it worth adding 4K video on top of stills?

The clip is worth it when there is a gesture the photo cannot tell, the cut, the pour or the room filling, and you will use it in the ad. Do not commission it if nobody will edit it and the gap is still the menu.

Write to us. A quote with no commitment.

Say which ad or which listing that clip would live on, and how many seconds fit. The miss in Madrid is paying for the high definition and then posting a shaky phone crop. If it is in, the folder adds a short cut already exported, next to the still of the same plate, not a drive of rushes.

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Join a community built for businesses that need photos that sell the dish, the room and the service—not just pretty files. We share tips on light, shots and what each file is for on social, the menu or Google. Short ideas you can apply in the next session or with a phone. No studio theatre, no shoots nobody uses and no generic influencer advice. Real criteria so photography works in the day-to-day of the business.