How do I prepare a seasonal look?

The seasonal look is the crockery, the linen and the dish you want to sell that month, set as in service. It is not magazine props if that week people eat off another plate.

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Bring out the linen and the serviceware that will actually be in the room, and put last season’s away. In Madrid a pretty hired set is used for the photo and on Saturday service is on the usual plate. The folder shows the dish on what the customer will touch, and the month is in the folder name so it is not reused in July.

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Join a community built for businesses that need photos that sell the dish, the room and the service—not just pretty files. We share tips on light, shots and what each file is for on social, the menu or Google. Short ideas you can apply in the next session or with a phone. No studio theatre, no shoots nobody uses and no generic influencer advice. Real criteria so photography works in the day-to-day of the business.