Advertising
Which offer converts without wrecking the margin?
The dish or the menu that already leaves you margin, advertised the same way on Google and on social, not a discount invented for the ad. The offer you cannot keep at the door converts badly. Choose with the kitchen what can be promised all week without losing the pass. In the sierra a price that does not cover the produce is advertised and a week later it is pulled. The plan's offer is a dish that already goes out, at its menu price, in both channels.
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