Advertising

How do you scale without wrecking what the ads have learned?

You raise the cap on the channel that already brings bookings, a little at a time, without changing dish, radius and text together. It breaks if Google and social are rewritten the same day because it is time to grow.

See which place noted tables these two weeks and raise only that one.

In the sierra the money is doubled and the offer is changed the same Monday.

The channel that books gets a higher cap, and the other stays until it notes tables too.

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