Should I put social handles on every piece?
Not on every piece, when the street poster has to say the dish and the hours and the Instagram handle steals the space. Yes on the menu or the card, where someone is already inside and can follow the venue.
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Pick one place, the bill or the menu, not all five supports. The miss is window vinyl with five icons and neither the hours nor the name readable. The handle stays on the piece you hold; the street poster keeps the dish, the hour and the door.