Leaflet, brochure or poster: which one do I need?
A poster if it is read on the street or on the glass, a leaflet if it is handed over and has to go home with the address, and a loose flyer only if one line and that day’s date fit. Do not print all three with the same cramped text.
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Say where the piece will live: pavement, table or letterbox. The miss is a poster with leaflet-length text, unreadable, and a leaflet with one enormous word. Cristina delivers the format that fits that distance, with the file at its size, not all three by default.