How do you avoid a solid block of text on a leaflet?

The leaflet fits in a glance: one headline, three facts and how to get there or book. A block of text is not read in the hand, between the door and the table.

Write to us. A quote with no commitment.

Cross out until one sentence is left, the kind you would say aloud. The miss is the venue’s story in eight-point type on both sides, and the leaflet stays in the pocket. Cristina delivers the leaflet with one side of the dish or the room and the other with address, hours and booking.

Join our branding community

Join a community for people who care how a brand shows up on the door, the menu and the phone—not just in a pretty PDF. We share brand judgement you can use this week: names, systems, applications and decisions that hold on the floor. No endless moodboards, no empty decks and no agency theatre. Short takes, clear examples and tips for local businesses that already exist and need to look like themselves at every touchpoint.