How do you line the creatives up with the ad?

The image shows the venue or the plate the line names, not a stock library or the logo alone. It does not line up if the headline says “daily menu” and the photo is a facade at night. Pick a photo of this room, from Cristina Osuna if there is already a shoot, and a one-line text the floor can keep. If the photo is from somewhere else, it stays out. Fame, a Neapolitan place, is advertised with a generic pizza photo. The person who arrives does not recognise the dining room and sometimes reviews it that way. The closed ad: headline, description and the venue photo in the crop Google asks for. If there is no usable photo, the shoot comes first and the spend after.