How do you line Google Ads up with email?

The email repeats the ad's offer and date to people who already left an address, not a generic newsletter. It does not line up if the ad promises a table and the email sends a discount the floor does not have. Have the list of people who already booked or asked for an appointment, and the same line as the ad. If there is no list, email is not this week's channel. Money is spent on search and the weekly email talks about another promo. Someone who received both does not know which is current. A short email with the ad's offer, the end date and the same booking or WhatsApp link. It goes out on a day the ad is live, not the following month.