Photography

How do you use a pack shot in a Meta ad without looking generic?

The ad shows this pack, with its brand and its name, not a texture of food. If the label is covered, the ad could be another house.

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The ad shows this pack, with its brand and its name, not a texture of food. If the label is covered, the ad could be another house. Check that in the ad crop the name on the pack is still whole. In Madrid the ad is a close-up of the contents and nobody knows which brand it is. The ad opens on this pack, brand visible.

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Join a community built for businesses that need photos that sell the dish, the room and the service—not just pretty files. We share tips on light, shots and what each file is for on social, the menu or Google. Short ideas you can apply in the next session or with a phone. No studio theatre, no shoots nobody uses and no generic influencer advice. Real criteria so photography works in the day-to-day of the business.