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When is it worth adding 4K video on top of a still of the dish?

When the clip of the dish has to hold a reel and an ad, and the still of that same dish is already done. It is not needed if the menu only uses the still and the sauce moving will not be published.

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Botequim

Pick three dishes whose cut reads in motion and leave the rest as stills. In the sierra the whole menu is filmed in 4K and then there is no still of the dish the menu shows. You hand over the 4K clip and the still of the same dish, paired by menu name.