Photography

Why does a bad plating photo sink a good ad for a chef in Madrid?

Because the ad shows a point the chef does not send. The person who sits down in Madrid and receives another plate does not come back, even if the copy named the house correctly.

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Because the ad shows a point the chef does not send. The person who sits down in Madrid and receives another plate does not come back, even if the copy named the house correctly. Show the ad to the chef and do not publish it if they do not sign it. In Madrid the ad fills the room and the pass does not send that plate. The ad carries only the plate the chef calls served.

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Join a community built for businesses that need photos that sell the dish, the room and the service—not just pretty files. We share tips on light, shots and what each file is for on social, the menu or Google. Short ideas you can apply in the next session or with a phone. No studio theatre, no shoots nobody uses and no generic influencer advice. Real criteria so photography works in the day-to-day of the business.