Advertising

How do you coordinate email with community management?

Social and email split the week: what is urgent today goes to Stories, what needs keeping goes to email. Do not post the same text at the same hour in both places. Send the week’s social calendar and the day the email goes out. In Madrid the Tuesday promo goes on Instagram and the same paragraph goes by email at two, and nobody can tell the channels apart. You leave with a seven-day calendar of the social piece, the email piece and the hour the floor can reply.

Write to us. A quote with no commitment.