Advertising
Can email plus retargeting fill quiet nights?
Yes, when the email goes to someone who already came and the ad reminds the same night to someone who looked at the menu and did not book. It does not fill Tuesday if the two say different things or the kitchen cannot serve more tables.
Have Tuesday’s real gap and the text you already used in the email.
The Madrid miss is advertising Tuesday on Meta the same day the email offers Friday.
You leave with the quiet night covered by one email and one ad for the same dish, and the capacity written down so you do not overshoot.
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