Menus

Should I watermark the photos on the menu?

Not on the menu: there the photo has to show the portion and leave the price clear. A watermark helps even less as a thumbnail, where the dish can no longer be told apart. Take the stamp off and see if the dish is recognised without it. In Madrid the thumbnail is a logo and the guest does not know what they are ordering. The menu photos stay unstamped, with the dish and the price readable.

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Join a community of digital menus for venues that want clarity, photos and allergens the guest understands at a glance. We share ideas on structure, tone and QR codes that feel like the business—not a generic template. No confusing menus, no weak photos and no friction when ordering or booking. Short tips so the menu sells better at the table and on the phone.

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