How do you scale when the venue grows?
You extend the shift or the venue that already turns into bookings, with the same dish and more real capacity. Another channel is not opened because the first worked if the kitchen cannot repeat that service.
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Say what has actually grown: a shift, a terrace or a second venue, and the new capacity. The ad is doubled and the second service has no staff for the tables that arrive. You get the month’s plan with the new capacity written down and the channel that is not touched.