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How do you avoid changing direction every week?

The direction holds if the shift, the dish and the channel are written down and are not changed until the review date. The plan is not turned every time a partner sees another bar’s ad.

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Have the partners sign the month’s line before the first piece is published. On Thursday the offer is changed and the week’s ad no longer matches the menu. You get one line posted up: dish, shift and the day you look at whether it still holds.