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How do you limit Meta or Google ads to people nearby?

The ad is limited to a few kilometres around the door, or to the area your bookings already come from. The whole country is not left on if the venue does not live on that trip.

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Botequim

Mark on a map the neighbourhoods of the latest bookings and keep that outline. Messages come in from another city asking if there is parking to come for lunch. You get the map with the centre on the venue and the outside neighbourhoods excluded, kept with the campaign.