Stories, Reels or posts: what should I prioritise?

Prioritise the post or carousel with the photo that stays — door and dish — use the Reel for one gesture and Stories for what expires today. Do not prioritise Stories if the profile still has no still that explains the venue.

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See what is missing on the grid before you open the camera in vertical. The miss is a whole day of Stories and a feed that has shown the previous refit for months. The order you get is: feed photo first, then the Reel from the same session, and a Story only for today’s menu, closure or table.

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Join a community of social and content for venues that want messages and bookings—not just likes. We share ideas for pieces, tone and rhythm you can publish this week, with criteria for what counts and what is filler. No empty calendars, no posts that say nothing and no vanity metrics. Practical tips so Instagram and WhatsApp bring people to the door, not just scroll.