How do I prepare a useful brief for social?
A useful brief fits on one page: who you want at the table, which dish cannot be missing, and what must not be said. A long document of goals does not help if it never names the file you need on Friday.
Write to us. A quote with no commitment.
Gather hours, address, the current menu and two examples of posts that do represent you. The miss is sending “work some magic with the brand” and getting a first piece that does not look like the door. What that brief produces is the week’s piece list, with subject, channel and date, not a manifesto.