How do I plan a month of content in one shoot day?
On one shoot day you cover plate, room, team and one kitchen gesture, and you spread those pieces over four weeks. You are not planning the month in a day if you only shoot offers and the following Thursday there is no file left.
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Have the menu, the floor clothes, the dishes that do not change, and an hour outside service. At Botequim the frame that carries the month is the dining room, not a set; the miss is leaving without that photo. You get the month’s folder, pieces already named by week, ready to publish without calling the kitchen back.